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제목 LD BIO PR Specialist 경력직을 모십니다. 등록일 2019.04.03 10:11
글쓴이 이상철 조회 705



- 채용사: 외투법인


- Report Line: MKT & Communication Team Mgr. -> Brand General Mgr.에게 보고하는 포지션으로, 팀은 MM이하 7명으로 구성되어 있습니다. 그 중 PR 업무 담당자는 해당 포지션 외 1명입니다.


- 직무:
● PR & Media Relations Management (70%)
 - Develop brand communication strategy and execute ATL/ BTL activities including PR, SNS, viral, PR/ Marketing, events and advertising, more specialized with PR, BTL, digital viral    communication.
 - Develop and implement the integrated communication campaigns on major product launches, brand projects and events
 - Media publicity: strengthen the media publicity activities (products placement, tie-up and editorial pitch) and build/maintain close relations with top-tier media. Plan and manage    media tie-up/editorial contents projects including digital viral communication thru media’s accounts by taking direction from Marketing & Communication Manager.
 - Work closely with PR agency to draft and disseminate press-release for maximum media coverage.
 
● Support Social Community Manager (30%)
 - Execution of various digital PR activities including SNS, viral, influencer seeding, blogger events, product placement, and digital viral communication
 - Develop and maintain strong relationship with local beauty creators, influencers and micro-influencers to build favorable brand image and reputation through special management program and activities.
 - VIP management: drive engagements with key opinion leaders including makeup artists, stylist & digital influencers to develop new opportunities and promote the brand and    products
 

- 자격 요건:
 - Bachelor’s Degree
 - 2~5 years of experience
 - At least 2 years’ experience in cosmetic industry (Luxe Division preferred)
 - Experience of beauty PR related position
 - 영어는 영문자료, 영어 미팅, concall 등을 소화 가능한 정도


- 급여수준: 협의


- 위치: 강남구